AI tools are all the rage these days, and major online brands are racing to incorporate AI technology into their products.
Despite the prevalence of artificial intelligence in tools and the popularity of ChatGPT, there is a severe lack of reputable video creation tools.
- Help! Vidnami has vanished!
Vidnami was the most popular text-to-video tool used by thousands of marketers a year or two ago. However, it was sold to GoDaddy, and the platform vanished, not to be seen again until 2021.
Several tools appeared to replace Vidnami, but only Pictory.ai came close.
It attempted to fill the void left by the formidable Vidnami. Pictory, on the other hand, initially struggled to provide the same features while remaining fast and reliable.
These were big shoes to fill, but thankfully, Pictory is a truly remarkable video creation tool that thousands of marketers use in their online businesses after only two years, now in 2023.
Let’s take a look at why it’s so popular. - Quick, simple, and dependable
To begin, you do not need any technical knowledge to use this simple tool. The platform is simple to use, and you’ll be making videos in minutes. The learning curve is very short due to the ease of use.
Instead of struggling with complicated tools like Camtasia, complete beginners can create professional-looking videos. - Short-form content is in high demand.
Short form content is here to stay, thanks to the popularity of TikTok and everyone’s attention spans being shorter than a goldfish with ADHD. These short videos can be found on Facebook as stories, on YouTube as shorts, and on Instagram as reels.
You are losing a significant portion of your audience and traffic if you do not publish short videos. Pictory allows you to quickly create a plethora of short videos.
Pictory uses AI technology to create “short, highly-shareable branded videos from your long form content,” according to the company’s website.
That is wonderful! You don’t even have to think about how to summarize your videos.
If you want to take things a step further, you can copy and paste text content into ChatGPT and ask it to summarize it into 4-5 short points. Then paste these points into Pictory to have it create a cool video for you.
Creating videos has never been easier. Not only does this tool split and summarize videos, but it also does the heavy lifting for you. - Marketers require advantageous features.
Most Pictory users are marketers, bloggers, YouTube content creators, agencies, social media managers, coaches, and former Vidnami users.
Pictory’s general user demographic, and the company knows exactly what features their users require. Let’s take a look at what Pictory can do for you. - Create video highlights * Auto summarize long videos * Script to video * Blog post to video * Auto Caption Videos
Most savvy video creators will instinctively know that Pictory is a godsend just by reading the features.
Captioning your video is a must because millions of people prefer to read captions rather than listening to the audio. The issue here is that manually adding captions is time-consuming and difficult because timing is critical.
Pictory is a huge time saver in this case because the AI can automatically caption the videos. So you can easily add subtitles to all of your videos.
It’s also simple to repurpose content. Pictory can easily convert your blog post into a video. Here, the possibilities are limitless. To increase traffic to your web properties, you can now convert one piece of written content into multiple pieces of video content. - There are tutorials available.
Because Pictory is so popular, many marketers have created tutorial videos that show you how to use it. By watching these videos, you will be able to learn how to use Pictory.
- A large stock video library.
Pictory has a lot of stock footage, photos, and the ability to create voiceovers, so you can make videos for a fraction of the price.
You will no longer need to search for and purchase expensive royalty-free videos from stock video sites. Pictory provides you with free access to thousands of videos that can be automatically woven into your videos by the platform’s AI technology.
- Exports in various formats
Pictory can export videos in the following resolutions: * 16:9 * 1:1 * 9:16
These sizes are ideal for use with YouTube, Instagram, Facebook, and TikTok. You will not need to crop or resize the video to make it fit optimally on the various social media platforms. Pictory handles everything for you.
Allows for customization
Because of the prevalence of online content theft, this is an important consideration for video creators. Pictory allows you to include your own logo in your videos.
Aside from that, you can add intros and outros, use any font you want, and use any colors you want. This allows for some customization, ensuring that your videos are consistent with your brand.
If you’re wondering where to get intros and outros created for your videos, simply search for these gigs on Fiverr.
Very reasonable pricing plans
Pictory does offer a free trial period for you to try out the platform. Youíll probably sign up for the paid plan once you see how good it is. However, the free trial only allows you to make three video projects (each up to 10 minutes long).
That isn’t much, but it gives you a sense of the software and lets you know what it can do.
If you want to buy Pictory, you have three pricing options: Standard, Premium, and Enterprise.
In general, the more advanced the plan, the more videos you can make and the longer they can be. If you choose the Enterprise plan, you will also get Hootsuite integration and a dedicated account manager.
It goes without saying that you only need to select a plan that is appropriate for your marketing requirements and budget.
- There is no risk for you.
Pictory provides a 15-day money-back guarantee. If you are dissatisfied with the tool, you can always request a full refund. So you have nothing to lose and everything to gain by giving it a shot. We predict that once you try Pictory, you will never go back! - Beneficial Integrations
Pictory now works with Hootsuite, YouTube, and Google Drive. Pictory will be simple to sync with these tools. If you make a lot of videos, you should use a tool like Ocaya to schedule your posts and so on. - Outstanding social proof
Pictory’s official website features a wall of testimonials from happy customers who are reaping the benefits of using it. This social proof should be enough to convince you that this tool delivers on its promises.
It has high ratings on Trust Pilot, Capterra, G2, and other sites. So you can be confident that Pictory will assist you in your video creation. To use the free trial, you do not even need to enter your credit card information. This is unquestionably a legitimate software service on which you can rely.
Will Pictory Transform Your Video Marketing?
Pictory will accelerate the process of creating faceless content videos or repurposing blog posts into videos faster than you can imagine.
Content is king on the internet, but creating it can be time-consuming. Any tool that can simplify and shorten the process will be a game changer, and Pictory is just that.
Your videos will look great, sound great, and make you look like a pro. This will increase your audience’s trust and authority.
You are completely protected by the free trial and refund policy. Pictory is not a long-term commitment. Give it a try; once you see the quality of videos you can produce, you will be using this tool for years to come. It really is that good.
Val Galvan: Your friendly nerdy dad helping out other solopreneur dads and moms out there in the online hustle.